Monday, October 1, 2012

Le Monde on the link between writing and innovation

The most prominent French journal, Le Monde, published an article about the link between writing and innovation, based on our book.
You can read the article here: http://abonnes.lemonde.fr/economie/article/2012/10/01/prendre-le-temps-d-ecrire-pour-mieux-innover_1768147_3234.html

The article was written by Julie Battilana, associate professor at Harvard Business School. Thank you Julie! You may want to check out Julie's extremely interesting research here: http://www.hbs.edu/faculty/Pages/profile.aspx?facId=382192

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